Cigarettes deliver the “free-base” form of nicotine to the brain. Just like crack cocaine is more addictive than plain cocaine, free base nicotine is much more powerful than plain nicotine. That’s why even the idea of giving up cigarettes can be so depressing. The good news is that, unlike many other drugs, nicotine addiction can be treated fairly easily and effectively. Ask for help. You don’t just deserve to quit, you deserve to quit well.